Home TV & Private Production Houses

April 18, 2012

Anu Radha has worked as a Supervising Producer for programming for Home TV (The Hindustan Times group) & a private production house (New Delhi). This involved marketing, sponsorship, production, scripting and directing Lifestyle and Chat shows for the channel (Chat & Talk shows with Mallika Sarabhai and Karan Thapar). She has developed the Documentary division for the private news channel working with Sony and Zee TV. She has also been responsible for generating sponsorship and programme management involving budget, production and sponsorship.

PSI (Population Services International), India

March 22, 2012

Population Services International

Population Services International (PSI) is an Indian non-profit and non-governmental organization established in 1988 with a mandate to assist the Government of India in the fields of reproductive health, HIV/AIDS prevention, and maternal and child health.

As a Communications Specialist for the Bill and Melinda Gates IAI (India AIDS Initiative) funded Avahan project, encompassing National Highways # 1-9 and the states of Karnataka, Andhra Pradesh, Tamil Nadu and Maharashtra, Anu Radha was involved in conceptualizing and coordinating for the creative and methodical Behaviour Change Communication (BCC) campaign and brand development as well as execution of production. The work involved liaising with the State AIDS Control Society, Government of India and networking with other media related and government agencies.

AIM TV, New Delhi

March 21, 2012

AIM TV is a producer of travel shows, programmes and documentaries (Namaste India (Zee), Indian Holiday & India Magic (Sony), Khubsoorat, Jhatpat Khana (Zee)). As the Head of Projects, Anu Radha was responsible for conceptualizing in-house programmes from the developmental stages, scripting, production and execution. She also handled Business Development, Sponsorship and co-ordination with the national and international channels like Zee, Sony, including Doordarshan. She was also largely responsible for developing the Documentary division of AIM TV and bringing in business with Ministries (Government of India), State Government bodies and PSUs (Public Sector Units).

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